Driven forward, together
PArtner sponsorship | Creative Strategy | Right sales
Driven forward, together
PArtner sponsorship | Creative Strategy | Right sales
Driven forward
PArtner sponsorship | Creative Strategy
Driven Forward, Together
Angel City Fc X Toyota
YEAR: 2026
Driven Forward, Together
Angel City Fc X Toyota
YEAR: 2026
A strategic partnership between Angel City FC and Toyota Motor Corporation built on a shared belief in progress, equity, and community impact. The core insight was that women’s football has evolved beyond sport into a cultural movement, attracting a younger, values-driven audience.
The Ask
With Angel City FC's sponsorship contract with DoorDash coming to an end, identify a new strategic partner whose brand values aligned with the club's identity — one that could show up as an active supporter of a cultural movement, not just a
traditional sports sponsor.
The Insight
Women's football has evolved beyond sport into a cultural movement, attracting a younger, values-
driven audience that expects brands to take
an active role, not a passive one.
Driven Forward, Together
Angel City Fc X Toyota
YEAR: 2026
A strategic partnership between Angel City FC and Toyota Motor Corporation built on a shared belief in progress, equity, and community impact. The core insight was that women’s football has evolved beyond sport into a cultural movement, attracting a younger, values-driven audience.
The Strategy
A strategic partnership between Angel City FC and Toyota Motor Corporation, built on a shared belief in progress, equity, and community impact, positioning Toyota not as a sponsor, but as an active supporter of visibility, representation, and the future of women's sports.
The Strategy
A strategic partnership between Angel City FC and Toyota Motor Corporation, built on a shared belief in progress, equity, and community impact, positioning Toyota not as a sponsor, but as an active supporter of visibility, representation, and the future of women's sports.
Driven Forward, Together
Angel City Fc X Toyota
YEAR: 2026
A strategic partnership between Angel City FC and Toyota Motor Corporation built on a shared belief in progress, equity, and community impact. The core insight was that women’s football has evolved beyond sport into a cultural movement, attracting a younger, values-driven audience.
